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Breast Cancer Awareness Month: The Rose offers breast health services & access to care to those who can't afford it

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Breast Cancer Awareness Month: The Rose offers breast health services & access to care to those who can't afford it
  • The Rose, located in Southeast Texas, is a Breast Imaging Center of Excellence that provides comprehensive breast health services, including mammograms, diagnostic procedures, and patient navigation services, particularly for uninsured and medically underserved communities.
  • The Empower Her program by The Rose addresses financial barriers by offering free screenings and diagnostic care for low-income, uninsured individuals, ensuring they have access to necessary breast health services.
  • The Rose extends its reach with mobile mammography services, bringing 3D mammograms to rural areas, and relies on community support through fundraising events to sustain its mission, gaining recognition for its exceptional service and digital marketing efforts.

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In a heartwarming display of compassion and dedication, The Rose has continued to champion breast health services, ensuring that every individual has access to potentially lifesaving care, regardless of their financial situation. As we celebrate Breast Cancer Awareness Month, The Rose stands as a beacon of hope, providing everything from mammograms to biopsies, as well as patient navigation services, for those who might otherwise struggle to afford these essential healthcare treatments.

The Mission of The Rose

Located in Southeast Texas, The Rose is a Breast Imaging Center of Excellence (BICE) that has made it its mission to save lives through quality breast health services, advocacy, and access to care for all. Their unwavering commitment to this cause has been evident in their relentless efforts to bridge the gap in healthcare accessibility, particularly for uninsured and medically underserved communities.

Comprehensive Care: From Screenings to Diagnostics

The Rose provides an array of breast health services designed to cater to the unique needs of every patient. Here are some key aspects of their comprehensive care program:

  • Mammogram Screenings: An annual mammogram is crucial for early detection of breast cancer. For women aged 40 and older, annual mammograms are recommended, providing peace of mind for the vast majority of women tested. For those under 40 with a family history or personal risk concerns, The Rose advises consulting a trained medical professional for personalized risk assessment and screening recommendations.

  • Diagnostic Procedures: When abnormalities are detected after a screening, The Rose offers no-cost diagnostic procedures including diagnostic mammograms, ultrasounds, biopsies, and pathology testing. This ensures that uninsured patients receive timely and necessary diagnostic care without financial burden.

  • Patient Navigation Services: Once a patient is diagnosed with breast cancer, patient navigators play a critical role in moving them into timely treatment within 30 days of their diagnosis. This streamlined process helps ensure that patients receive the best possible care, minimizing delays and maximizing treatment effectiveness.

Empower Her Program: Addressing Barriers to Care

The Empower Her program is a cornerstone of The Rose’s mission to address the cost and lack of insurance coverage barriers that keep patients from receiving potentially lifesaving breast care. To qualify for this program, patients must be uninsured and have an income at or below 200% of the Federal Poverty Level ($62,400 annually for a family of four). The program covers the cost of screening services as part of an annual well-woman checkup as well as diagnostic care for those who present with breast issues.

Mobile Mammography Services

In addition to its stationary centers, The Rose also offers 3D mobile mammography services. This innovative approach ensures that breast health services reach women in rural areas, making it more accessible and convenient for them to receive essential screenings. The mobile coaches equipped with 3D technology provide high-quality mammograms, further emphasizing The Rose’s commitment to reaching every corner of the community.

Community Involvement and Fundraising

The Rose relies heavily on community support and fundraising events to sustain its mission. Recent events like the 35th Annual Shrimp Boil and the 3rd Annual Booze and Boobs event have raised significant funds, demonstrating the community’s dedication to supporting this noble cause. These events not only raise essential funds but also serve as powerful reminders of the importance of breast health awareness.

Recognition and Awards

The Rose has been recognized for its outstanding digital marketing efforts in the Third Healthcare Digital Marketing Awards. Additionally, it was named the 2024 Non-Profit of the Year by the Pasadena Chamber of Commerce, reflecting its exceptional service and dedication to the community.

Conclusion

Breast Cancer Awareness Month is an opportunity to highlight the invaluable work of organizations like The Rose. Their unwavering commitment to providing comprehensive, accessible breast health services underscores their dedication to saving lives. By addressing financial barriers through programs like Empower Her and leveraging innovative technologies like mobile mammography, The Rose continues to make a profound impact on the lives of countless individuals.

In a world where access to healthcare can often feel like an unattainable luxury, The Rose stands as a beacon of hope and compassion. As we celebrate Breast Cancer Awareness Month, it is imperative that we recognize not only the importance of breast health but also the tireless efforts of organizations like The Rose in ensuring that every individual has access to the care they need.

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