League Unveils New AI-Powered Healthcare Solutions to Drive Industry Leading Engagement and Health Outcomes

In a groundbreaking move, League, the nation's leading healthcare consumer experience platform, has announced the integration of Google Cloud's generative AI technology to enhance digital member and patient experiences. This strategic partnership aims to revolutionize the way healthcare providers interact with their patients, focusing on deeper and more precise personalization, as well as reduced administrative burdens.

A New Era in Digital Healthcare

League, founded in 2014, has been at the forefront of transforming healthcare consumer experiences. By leveraging Google Cloud's advanced AI capabilities, League aims to create a more personalized and efficient healthcare ecosystem. The platform's existing strategic partnership with Google Cloud, announced in 2022, has now taken a significant leap forward with the integration of generative AI.

Personalization at Scale

The integration of generative AI technology will allow League's customers to optimize digital care pathways, enabling hyper-personalization of next best actions. This means that healthcare providers can tailor their interactions with patients based on individual needs and preferences. Enhanced conversational search will also increase digital self-service, allowing patients to find information and manage their care more easily.

Automated content development is another key benefit, accelerating digital care plans. This automation will reduce the manual effort required in creating personalized health plans, freeing up healthcare professionals to focus on providing more hands-on care.

Long-Term Ambitions

Beyond the immediate benefits, League is also exploring the use of Google Cloud's Med-PaLM 2, a medically-tuned large language model (LLM). This long-term strategy underscores League's commitment to continuous innovation and its belief in the transformative potential of AI in healthcare.

"We're thrilled to strengthen our relationship with Google Cloud, the market leader in healthcare generative AI technology," said Dan Galperin, co-founder and CTO of League. "The League platform empowers our customers with the flexibility to quickly and easily harness the power of new and emerging technologies, including generative AI. It is the best of today, built for tomorrow."

Industry Recognition and Validation

League's approach to healthcare consumer experience design has already gained significant industry recognition. The platform was recently recognized in the Gartner Hype Cycle for U.S. Healthcare Payers and Providers, 2023. These recognitions validate League's position as a leader in the field and its ability to drive innovation.

Gartner's Hype Cycle Insights

Gartner's Hype Cycle research provides valuable insights into the adoption and maturity of various technologies. League's inclusion in these cycles indicates its status as a cutting-edge solution in the healthcare industry. While Gartner does not endorse specific vendors, its research highlights the opinions of its research organization and provides a benchmark for industry leaders.

Partnerships and Collaborations

League's AI-powered solutions are not just a product of in-house innovation; they also reflect the platform's ability to collaborate with industry leaders. Highmark Health, Manulife, and Shoppers Drug Mart are among the organizations that build on League to orchestrate and personalize care at the individual level. This collaboration streamlines engagement across various aspects of healthcare, from care discovery and scheduling to payments and digital care pathways.

Highmark Health's Perspective

Highmark Health's commitment to reinventing healthcare through innovation is evident in its view of generative AI as an accelerant for transformation. The company is committed to testing and learning as it works with League and other partners to co-create best practices and design the future of AI in healthcare.

Data Governance and Privacy

In the sensitive field of healthcare, data governance and privacy are paramount. Google Cloud's approach ensures that customers retain control over their data. The implementation of Google Cloud's reliable infrastructure and secure data storage supports HIPAA compliance, along with each customer's security and privacy controls. This responsible approach to generative AI also means customers have access to monitor and review model outputs, leveraging safety guardrails and model documentation to enable responsible use in their specific use cases and contexts.

Practical Applications

The integration of generative AI into League's platform will have several practical applications:

• Hyper-Personalization: Tailoring interactions based on individual patient needs.
• Enhanced Conversational Search: Increasing digital self-service through improved search functionality.
• Automated Content Development: Accelerating the creation of personalized care plans.
• Long-Term Exploration: Utilizing medically-tuned large language models like Med-PaLM 2 for future advancements.

These applications aim to enhance the overall patient experience, making healthcare more accessible and user-friendly.

The Future of Healthcare CX

League's commitment to harnessing the power of AI is a significant step towards revolutionizing digital healthcare experiences. By empowering healthcare providers with tools that enable deeper personalization and reduced administrative burdens, League is poised to drive industry-leading engagement and health outcomes.

In conclusion, the integration of Google Cloud's generative AI technology into League's platform marks a significant milestone in the evolution of healthcare consumer experience. This collaboration underscores the potential of AI to transform the industry, making healthcare more personalized, efficient, and effective.

References

• https://www.prnewswire.com/news-releases/league-brings-generative-ai-to-digital-member-and-patient-experience-with-google-cloud-301950717.html
• https://league.com/digital-health-platform/
• https://www.newswire.ca/news-releases/league-brings-generative-ai-to-digital-member-and-patient-experience-with-google-cloud-883560090.html